The draft ePrivacy Regulation: will it still be future proof?
by Herwin Roerdink The intentions were admirable: a new ePrivacy Regulation that would apply on the same day as the newly introduced General Data Protection Regulation (GDPR). When the European Commission published its first proposal in January 2017, this still seemed to be the idea. But this turned out to be completely different. There was great division in the European Parliament, the negotiations in the Council were stuck. The Council did publish a compromised version late September for discussion, but so far, there is no final text yet. The bottlenecks are mainly in the area of cookies (Article 8 of the proposal) and direct marketing (Article 16 of the proposal). A final proposal is still a long way off. With a possible transition period of 1 to 2 years, the new ePrivacy Regulation will probably come into force in 2023 or 2024 at the earliest. This is unfortunate on several points,...
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